Disdress: A Vogue Presentation Powered by PRK Bodywear

The New York Vogue Week is likely one of the most fun occasions within the world vogue calendar. The semi-annual occasion sees town’s vibrant power profile turn out to be much more thrilling, with streets turning into impromptu runways and cafes turning into hotspots for critique, gossip, or simply recounting who caught what present. New York lives and breathes vogue for per week or so in February and September.

Vogue Week isn’t simply a possibility for established designers and types to point out their greatest and newest. It’s additionally a time when up-and-comers can arrange their reveals, limelight-adjacent, and difficulty their problem to the established order. One such presentation is scheduled for September ninth, 2023, at 45 Lispenard Road.

Dubbed ‘Disdress,’ a portmanteau of the phrases ‘disrupt’ and ‘gown,’ the occasion goals to uphold one of the sacred vogue trade practices —taking part in with the established order. It follows the traditions set by Coco Chanel, Vivienne Westwood, Alexander McQueen, Alessandro Michele, and Telfar Clemens, adopting a mission to assault the state of affairs from considered one of its many sides.

The disruption Disdress brings with its occasion rests on the abilities of a brand new technology of creators and their daring visions of the trade’s future. It’s new folks with new designs attempting to affect the course of the trade by showcasing their newest creations.

The occasion might be powered and curated by PRK Bodywear. Based by Tubarus Chisholm, PRK Bodywear is devoted to innovation and difficult the prevailing gender norms. To liberate males and non-binary folks from the stranglehold of masculinity, PRK Bodywear goals to have interaction folks’s cultural, performative, and sexual norms, giving perception into the wealth of expressions folks can take up after they really feel liberated and empowered. 

Establishing the model hasn’t been a stroll within the park. Opening up about his journey, Tubarus mentions that, although he didn’t have any formal schooling or coaching in design or vogue, he noticed a necessity for a sure type of underwear that doesn’t conform to gender norms.

Tubarus drew inspiration from the designs that piqued his curiosity when he was nonetheless a child. Whether or not it was the simplicity and androgyny he noticed in Saint Laurent and Bottega Veneta, or the traditional strains of Ralph Lauren, he’d devour no matter he present in vogue magazines that he’d take a look at after college. He was additional empowered to dream about creating garments by watching his mom do it for him and his siblings. 

When all of those influences got here collectively, and blended with the braveness he noticed the folks round him with comparable pursuits exhibit, Tubarus began to design. He began making masculine clothes from classically female silhouettes just like the chiffon gown with a thong as a substitute of boxers. And so was born the thought for an underwear-first firm with different objects on the market.

Like many different budding manufacturers, discovering and establishing an excellent producer was an journey, however Tubarus was able to put his plans to work as soon as he acquired that down. The last word aim can be to construct PRK Bodywear to rival essentially the most distinguished gamers available on the market proper now.

Whereas Disdress is part of the technique, that’s not all it is going to be. The present will promote PRK Bodywear’s SS24 RTW, Intimates, and Athleisure collections together with different creatives, however it received’t cease there. As soon as the doorways open at 10:30 am on September 9th, guests will get pleasure from an expertise with different manufacturers and designers over the subsequent ten-and-a-half hours. So it received’t be a single-brand runway present however a multi-designer immersive expertise, according to the kind of disruption Disdress needs to create. 

One of many designers can be a younger artist. The opposite left Germany to pursue his desires of turning into the subsequent Virgil. The third is recent out of school. And all of them are in dire want of area and publicity, very similar to Tubarus wanted when he was simply beginning out.

An occasion that guarantees to point out one thing new, totally different, and defiant, Disdress goals to be a breath of recent air into the often-commercialized world of vogue. The brand new designers is perhaps preventing for his or her place within the limelight, however they’re doing it by selling freedom, nonconformity, and private expression, all below the patronage of an skilled designer who’s been doing the work himself with no holdbacks. And we will by no means have sufficient of that